You might wanna file this blog post under “well duh, that’s obvious” – but it’s one of those things that’s good to remember. And I wanted to blog about it because I’d just experienced it first-hand, too. In the book, I talk about getting testimonials from happy clients, along with my process in doing so. And then, since publishing the book, I’ve been asking people to review the book as well. It’s had over 50…
A few days back, an aspiring freelancer posted on the Freelance Heroes Facebook group asking for advice (it’s a private group, but if you’re already a member then you should be able to see it here). In it, the poster explained that they were still working at a role in-house, but wanted to break into freelancing. “So my question is how did you first get started with getting clients?” I left a comment on it,…
This is a quick post inspired by a tweet I saw retweeted just now: At what point does someone get to call themselves an expert in any field? I’ve come across a number of “SEO experts” that only have a few months experience — Eli Schwartz (@5le) August 18, 2021 My answer? Never. It’s not a case of “at what point” – whether you have a few months or a few years or a few…
In Anti-Sell there’s a chapter where I talk about entering awards. While awards have a mixed reputation (and I’ll happily admit that I’ve gone on record as a sceptic myself), it’s another way to ‘sell’ yourself, by having other people vouch for you and essentially sell you for you – much like receiving testimonials. Because hey: if you don’t like to big yourself up too much, winning an award is a way of saying “hey,…
I’m overjoyed that the book has garnered some great feedback since its release in March 2019. However one aspect of the book that has always been a big talking point has been its cover design choice… A ‘Marmite’ reputation… Some people have told me that they like the book cover design. It’s different. It’s non-traditional. It’s punk! However some other people have also told me that they really don’t like it. A good friend of…