I’m really excited that the Anti-Sell blog’s first guest post* comes from Bryn Bonino! After reading Anti-Sell, Bryn contacted me to recommend some awesome marketing/sales books by women (because in the book, I ask people to recommend some to me). Bryn’s post below complements Anti-Sell perfectly – it’s like she’s written an additional chapter for it! If you’re using Anti-Sell strategies but you’re struggling to apply them to your target audience (such as your ideal…
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